Thamanna Razak works with people building complex things — often at moments when the work has outpaced the language around it. She collaborates with AI and tech founders, CEOs, and institutions who are navigating scale, responsibility, and change, and who want their work to remain human, trustworthy, and intentional. Her practice spans startups, cities, and international initiatives, bringing clarity to systems that sit across technology, culture, and impact.
AI storytelling consultant
Human-centered AI advisor
Strategic advisor for tech founders
Narrative strategy for tech and AI
Responsible AI consulting
Strategic AI & Tech Advisory
Human-Centered Narrative & Storytelling
Founder & CEO Strategic Partnership
Cross-Cultural & International Initiatives
Her work lives in the space between vision and execution — where meaning is shaped, decisions are made, and direction is set. Through storytelling, strategic thinking, and human-centered approaches, she helps turn abstraction into coherence: humanizing AI, aligning products with values, and guiding leaders through complex social, cultural, and ethical terrain. At its core, her work is about stewardship — how we choose to build, how we choose to speak, and what kind of world those choices create.
SERVICES
Vision & World-Building
I work with founders, leaders, and institutions to clarify long-term direction — articulating not just what is being built, but the world it belongs to. This includes shaping vision, values, and intent in ways that can guide decisions as organizations grow, scale, or shift.
Narrative & Storytelling for AI and Complex Systems
I help humanize complex technologies, especially AI, by shaping language and narratives that people can understand, trust, and engage with. This work goes beyond messaging — it’s about aligning how a product is explained with what it actually stands for, and ensuring coherence between technology, purpose, and impact.
Human-Centered Product & Strategy Thinking
I bring a people-first lens to how technology and systems are designed, positioned, and deployed. Working alongside founders and teams, I help surface assumptions, anticipate second-order effects, and ensure that innovation serves real human needs — ethically, responsibly, and with care.
Founder & CEO Thought Partnership
I act as a strategic advisor and thinking partner to founders and CEOs navigating complexity, ambiguity, or transition. This work often happens at moments where clarity matters more than speed — supporting decision-making, alignment, and perspective across vision, narrative, and execution.
Strategic Programs & International Initiatives
I design and lead cross-border programs, delegations, and initiatives where strategy, narrative, and relationships matter as much as outcomes. This includes shaping program logic, stress-testing agendas, and ensuring that every interaction serves a clear purpose beyond visibility.
Cross-Cultural & Diplomatic Advisory
I advise teams operating across cultures, regions, and power dynamics, helping them navigate sensitive contexts with intelligence and respect. Acting as a cultural translator and trusted advisor, I work to reduce risk, prevent misalignment, and enable meaningful, balanced collaboration.
Stakeholder Ecosystem Design
Rather than setting up isolated meetings, I design intentional stakeholder ecosystems — identifying the right partners, curating high-value interactions, and supporting continuity over time. The goal is depth, trust, and long-term value, not volume.
Background
BACHELOR IN ARCHITECTURE AND URBAN PLANNING
Thesis exploring displacement, temporality, and housing beyond the notion of refuge
STAKEHOLDER MANAGEMENT ON LARGE-SCALE URBAN DEVELOPMENT PROJECTS
NEOM
MASTER’S IN SUSTAINABILITY AND SOCIAL INNOVATION
HEC Paris
CO-FOUNDED A WOMEN’S HEALTH-TECH STARTUP
HEC–42 Incubator
EARLY TEAM MEMBER AT ECOLEARN
Product, sales & strategy
FOUNDER, THIRDPLACE
Pioneers / Station F accelerator
What this means:
• I help founders define how their product matters before explaining what it does.
• I shape AI narratives that build trust, not confusion.
• I help teams use technology responsibly, ethically, and with people in mind.
Frequently Asked Questions
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I work as a strategic advisor for AI and tech founders, helping shape vision, narrative, and human-centered strategy. My work focuses on making complex technologies understandable, trustworthy, and aligned with long-term social and organizational goals.
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Yes. I work closely with AI-driven startups and technology companies, particularly those navigating how to explain, position, and responsibly deploy AI. This includes narrative strategy, product framing, and guidance on human-centered and responsible AI adoption.
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Human-centered AI refers to designing and deploying AI systems with people, context, and consequences in mind. My work helps organizations think through not just what AI can do, but how it affects trust, behavior, culture, and society.
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I work with founders, CEOs, early-stage teams, and institutions operating across AI, technology, sustainability, cities, and international initiatives. Many of my clients are navigating growth, complexity, or moments of strategic transition.
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Clients typically gain clearer vision and strategic direction, stronger and more credible narratives around AI and technology, and better alignment between product, values, and communication. This often leads to greater consumer and user trust, especially in contexts where AI adoption raises questions around transparency, ethics, and responsibility.
Beyond individual organizations, my work frequently supports ecosystem-level outcomes — helping founders and institutions build trust not only with users, but also with partners, stakeholders, and collaborators. Through narrative clarity and human-centered storytelling, clients are better positioned to explain how their technology works, why it exists, and how it serves people in an age of increasing skepticism toward AI.
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Yes. I help teams develop AI storytelling and narrative strategies that translate complex systems into language people can understand and trust — without oversimplifying or overpromising. This includes product narratives, founder positioning, and ecosystem communication.
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Yes. I work across cross-cultural and international contexts, advising on strategy, narrative, and stakeholder dynamics where cultural nuance, power, and trust matter. This includes work spanning Europe, the Middle East, and global initiatives.
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Engagements vary depending on context, but often take the form of advisory partnerships, focused strategy sprints, or ongoing thought partnership with founders and leadership teams.